A Study of Consumer Loans in Mobile Banking- Evidence From L Bank

碩士 === 明新科技大學 === 管理研究所碩士在職專班 === 105 === Since 1990, the consumer finance had been flourishing in the banking industry. Nowadays, Bank 3.0 is officially launched. Mobile banking has become one of the important strategies for those bankers to develop marketing channels and to gain the competiti...

Full description

Bibliographic Details
Main Authors: LIN,HSIU-HO, 林秀合
Other Authors: LIN,SHU-YING
Format: Others
Language:zh-TW
Published: 2017
Online Access:http://ndltd.ncl.edu.tw/handle/2e78vh