The Impacts of Wealth Management on Banking Industry by Service Quality, Customer Satisfaction, Customer Loyalty,and Relationship Marketing
碩士 === 銘傳大學 === 國際企業學系碩士在職專班 === 104 === The economy and financial market has changed and reformed in Taiwan and has moved the financial environment toward so called "low-profit era". Through cross-marketing among subsidiaries of financial holding, customers' "one-stop shoppi...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/37806378590735278213 |