Applying Social Media Data Analysis to Marketing Strategies: A Case of a New Brand Start-up
碩士 === 國立高雄應用科技大學 === 資訊管理系碩士在職專班 === 104 === In recent years, social media has emerged for it can spread information quickly. Industries also actively apply social media to promote its products/services to consumers and their friends, hoping that the interactive feature of social media can help b...
Main Authors: | SUN, JUI-TSUNG, 孫瑞聰 |
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Other Authors: | FU, JEN-RUEI |
Format: | Others |
Language: | zh-TW |
Published: |
2016
|
Online Access: | http://ndltd.ncl.edu.tw/handle/ez24r2 |
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