Research on relationships between service quality, customer satisfaction and customer loyalty of specialized banks – A Case Study in T bank

碩士 === 國立高雄應用科技大學 === 金融系金融資訊碩士在職專班 === 104 === This study used questionnaire method to investigate relevance of the bank's service quality, customer satisfaction and customer loyalty, and independent sample t test, one-way analysis of variance and regression analysis was also used for empirica...

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Bibliographic Details
Main Authors: Shih,Tzy-Shin, 施孜欣
Other Authors: Hsieh,Kun-Min
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/92nwz3