The Study of Relationships Among Experiential Marketing, Perceived Value and Brand Equity of Tourists who Visited Tourism Factories–Use I-Mei Food Factory as an Example
碩士 === 開南大學 === 觀光與餐飲旅館學系 === 104 === The Study of Relationships Among Experiential Marketing, Perceived Value and Brand Equity of Tourists whoVisited Tourism Factories – Use I-Mei Food Factory as an Example Abstract This study aims to explore how visitors on a tour of a tourism facto...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2017
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| Online Access: | http://ndltd.ncl.edu.tw/handle/yyt2yu |