A Study on the Relationships between Age, Types of Marketing Communication and Distribution, and Brand Image - Case of Adjustable Underwear
碩士 === 輔仁大學 === 織品服裝學系碩士班 === 104 === This research is based on female adjustable underwear. From the consumers’ point of view to explore the relationship between age, marketing communication, access types, and brand image. Through the Product Developing Group of Wacoal and 18 female interviewee...
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| Format: | Others |
| Language: | zh-TW |
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2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6y552r |