An investigation into influences of local government's service failure and recovery on word-of-mouth
碩士 === 佛光大學 === 傳播學系 === 104 === The very existence of the government is to “serve the people.” Especially for the front-line employees of local public sectors, it is essential to follow the service-oriented practices of private sectors. However, service failure seems inevitable. In order not to...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/09761995886031867085 |