A Study of the Relationships among Consumers' Perceived Self-Health, Product Knowledge, Perceived Value and Purchase Intention-A Case of Health Food
碩士 === 大葉大學 === 休閒事業管理學系碩士在職專班 === 104 === The aim of this study was to discuss the relationships among consumers' perceived self-health, product knowledge, perceived value and purchase intention of health food. The research objects were the consumers of health food who living in Taoyuan Ci...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/f3crgx |