Study on the Consumer Purchase Decision Making Uncertainty: Moderation Effect with Guanxi of the Middleman
博士 === 大葉大學 === 管理學院博士班 === 104 === This study designed to investigate the relationship quality between sales staff and consumers; and the Guanxi with middleman in the purchase behavior of consumers that how to affect the corporate trust and purchasing decision-making uncertainty. In this study, usi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/mau854 |