A study of How Influence Basketball Shoes Advertising Spokesman Affected Purchase Intention and Loyalty-Taking Seih-Chir Vocational High School Student’s In Chiayi

碩士 === 大葉大學 === 運動健康管理學系 === 104 === In Taiwan PE is a compulsory course in school. Therefore sports shoes for students, has become essential supplies. The students usually wear sports shoes when they go shopping or participate in many activities. The purpose of this study is to analyze the impact o...

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Bibliographic Details
Main Authors: CHEN,MING-JHIH, 陳明智
Other Authors: JHANG,JHIH-MING
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/3x38t6