Adopting IPA Method to Explore the Study of Consumer Satisfaction and Service Quality
碩士 === 朝陽科技大學 === 應用英語系 === 104 === This paper mainly compared the differences between customers’ expectation of the service from the staff of woven stock store before buying and customer satisfaction on the real service quality after the purchase. Data was collected through polls. A total of 250 co...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/70630693003450291753 |