A Research of Relationship among Hospital Image,Medical Service Quality,Perceived Value to the Patient's Loyalty---A Case Study of Cathay General Hospital,Taiwan

碩士 === 中國科技大學 === 企業管理系碩士在職專班 === 104 === ABSTRACT Taiwan's national health insurance system started in 1995. This Insurance is compulsory social insurance and the payment to hospitals is made mostly on a volume and visit basis. The competition among hospitals is intense due to strivi...

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Bibliographic Details
Main Authors: Chiu,Heng-Yi, 邱恆誼
Other Authors: Tsou,Jia-Chi
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/z34hn2