The Effects of Physical and Virtual Service Quality , Brand Image on Brand Response in Medical Institutions

碩士 === 長榮大學 === 醫務管理學系(所) === 104 === In these years, Internet increased rapidly and changed our lives, more and more physical use online service. The research about physical service quality in Taiwan was focus on discussing the waiting time or patient’s satisfaction but without service quality of s...

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Bibliographic Details
Main Authors: Yueh-Ting Chen, 陳岳廷
Other Authors: 秦兆瑋
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/nj762j