The Reexamination of Market Reaction to E-commerce Announcements in Taiwan
碩士 === 國立中正大學 === 企業管理系研究所 === 105 === The market value of e-commerce implementation has been investigated several years ago. The previous studies reported that the impact of e-commerce announcements brings positive abnormal returns. Since most of larger e-commerce enterprises are coming from United...
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| Format: | Others |
| Language: | zh-TW |
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2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/yrrer3 |