The Effects of Multichannel Delivery on Customer Experience and Perceived Innovation Performance

碩士 === 元智大學 === 經營管理碩士班(企業管理與服務科學學程) === 103 === Technology continuously progresses and lot of smart products are created. Not only changes people live, but also changes consumer’s ways and patterns. Most of previous studies have focused on online shopping experience, but rarely studied about del...

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Bibliographic Details
Main Authors: Ciou-Hua Ciou, 邱秋華
Other Authors: Ja-Shen Chen
Format: Others
Language:en_US
Online Access:http://ndltd.ncl.edu.tw/handle/84453155402693083071