An Interpretation in McDonald''s Commercial Message

碩士 === 台南應用科技大學 === 視覺傳達設計系碩士班 === 103 === This is a "visual age". By the audio and video media, people''s awareness and experience of the world switch from the text to the image. With children as the main customer base, McDonald''s food information creates a fresh, hea...

Full description

Bibliographic Details
Main Authors: Yen-Lin Lu, 盧妍伶
Other Authors: Po-Yen Chang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/00994399344317504274