USING “SOCIAL INFLUENCE THEORY” AND “TECHNOLOGY ACCEPTANCE MODEL” TO EXPLAIN BBS DESIRE AND INTENTION TO USAGE

碩士 === 大同大學 === 事業經營學系(所) === 103 === The immediacy, anonymity, convenience, and interactivity of Internet allow people to communicate with each other anytime and anywhere and which change the way people communication. Internet has changed people’s life especially in economic activities and social p...

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Bibliographic Details
Main Authors: Po-wei Chen, 陳伯偉
Other Authors: Tze-hsien Liao
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/63900521657782501405