The Study of International Par Dress Brand and Word-of-Mouth Marketing on Pink-Collar Group

碩士 === 淡江大學 === 國際企業學系碩士在職專班 === 103 === By more and more the International Par Dress Brands came into Taiwan, the demand for the International Par Dress is forming a rising trend for fashion field as well as setting off an unprecedented wave for general consumption. Meanwhile, the Pink Collar Group...

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Bibliographic Details
Main Authors: Shan-Hsiu Lin, 林珊秀
Other Authors: Jeng-Yan Tsai
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/cgvnbd