A Study on Brand Image ,Perceived Value and Repurchase Intention
碩士 === 國立臺北科技大學 === 管理學院經營管理EMBA專班 === 103 === The gorgeous brand image will make customer perceived their value, and customer will share with thie expericnes on the internet community or social media, it will leads a lot of great marketing effect. Otherwise, it may also lead bad or worst influence....
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| Format: | Others |
| Online Access: | http://ndltd.ncl.edu.tw/handle/e9984s |