Brand, R&D, Internationalization and Value Creation-An Empirical Study of Taiwan's SMEs

碩士 === 東海大學 === 國際經營與貿易學系 === 103 === This paper estimates the impact of brand revenue, globalization, and R&D investment for Taiwan’s small and medium-sized enterprises (SMEs). Empirical data includes 104,394 SMEs from the industry, commerce and service census data report of 2011. The findings...

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Bibliographic Details
Main Authors: Yan-Chen Ye, 葉彥辰
Other Authors: Jwu-Rong Lin
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/60207964333871931031