Studying the relationship between consumers' environmental knowledge, their attitude and willingness to buy green products and their behavior towards green products purchasing
碩士 === 亞洲大學 === 經營管理學系碩士在職專班 === 103 === In recent years, the world has attached great importance to the issues of global warming and serious ecological damage. With the rise of environmental awareness, how to enhance the willingness of consumers to buy green products has become an important issue....
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/86402023970023733146 |