A Study of Behavioral Model on Facebook Fan Page of Chen Wei-Yin for the Years 2014 and 2015 by Multiple-Group Analysis
碩士 === 大仁科技大學 === 休閒事業管理研究所 === 103 === The purpose of the study was to verify "the behavioral model of use by Wei-Yin Chen official fan page" . Based on the theory of Technology Acceptance Model , the researcher tested data the degree of mutual adaptation through the theoretical model and...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/28592015803213409935 |