Compliance gaining message strategies: An examination of Pili Glove Puppet TV program the Decisive Thunderbolt
碩士 === 世新大學 === 口語傳播學研究所 === 103 === The purpose of this paper is to explore the Pili Glove Puppet TV program the Decisive Thunderbolt that occurred among the Marwell & Schmitt's Taxonomy of 16 influence tactics and the role of different standpoint (upright, villain and neutral) and to...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/86873652829057544824 |