The Impact of Brand Image, Product Knowledge, and Brand Awareness on Purchase Intention for Insurance Products
碩士 === 世新大學 === 資訊管理學研究所(含碩專班) === 103 === With the development and progress of the popularity and food biotechnology transport, accompanied by accidents and derivative diseases, insurance products and more attention. Among the many insurance companies, in addition to differences in the general cate...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/77719644823869164114 |