Remind Customers to be Loyal：Effect of Framing in Terms of Outgo
碩士 === 東吳大學 === 國際經營與貿易學系 === 103 === Abstract Customer Relationship Management (CRM) is critical to corporations, lots of loyalty customers means long term profits. Consumers now face many choices, so how can corporations manage to get all the customers and members to always be loyal. Some corporat...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/56hx27 |