Legal Study on Digital Marketing Concerning the Endorsements and Testimonials in Advertising
碩士 === 東吳大學 === 法律學系 === 103 === The Fair Trade Act system of our country is composed of Act on Antitrust Laws and Unfair Competition Laws. The most common type and category of lawbreaking against Unfair Competition Law is the false advertisement in practice. Advertisement is an important marketing...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/49154635154791677055 |