The Effect of Restaurant Business’ Brand Image to Customers’ Satisfaction and Loyalty – Take Wowprime Group As an Example

碩士 === 東吳大學 === 企業管理學系 === 102 === The number of regular out-eaters in Taiwan has increased year after year. Currently, the ratio of out-eaters in Taiwan has exceeded seventy percent. Many proprietors have found this enormous business opportunity, and invested in restaurant business, forming a c...

Full description

Bibliographic Details
Main Authors: CHEN, CHIA-AN, 陳嘉安
Other Authors: LIN, YOUNG-ZHU
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/227595