Studying of S.E.E. methodology in value activities and relationship marketing theoretical perspectives: A Case Study of Lion Travel Service Co., Ltd.
碩士 === 國立臺灣科技大學 === 資訊管理系 === 103 === As service economy has become more important in recent years, service innovation is turned out to be the core value in many enterprises. Thus III (Institute for Information Industry) developed a systematic approach which is named S.E.E.(Service Experience Engine...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/n5768u |