A Study of Consumer Switching Behavior per the Mobile Number Portability Policy
碩士 === 國立臺灣科技大學 === 企業管理系 === 103 === The Mobile Number Portability (MNP) policy was launched on Oct 15th, 2005. Thereafter, the telecom market in Taiwan entered a new era of hyper competition which impacted the involved firms. This policy resulted in the reallocation of market shares which is one o...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33870153687872584115 |