Identifying Product Attributes That Affect Purchase Intention of Consumers by Analytic Hierarchy Process: A Case Study of Mountaineering Moisture Wicking T-Shirts
碩士 === 國立臺灣科技大學 === 工業管理系 === 103 === Taiwan is an island with towering mountains. The changes of four seasons are fascinating and the sunrise and sea of cloud are breathtaking. It is like looking down on Earth from the top of the world. People in Taiwan started experiencing outdoor life in recent y...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/4s6t4v |