A Study of Consumer Attitudes toward Corporate Social Responsibility among Food Companies and Consumer Intention on Internet

碩士 === 國立臺灣藝術大學 === 圖文傳播藝術學系 === 103 === As management guru Michael Porter once said, "Successful societies and successful corporations move forward together." This maxim has become a fact of life for many companies, and the concept of corporate social responsibility (CSR) has long been c...

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Bibliographic Details
Main Authors: Peng, Yueh-Ying, 彭月櫻
Other Authors: 韓豐年
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/95283091055799760110