Own Branding and Manufacturing (OBM) Strategy for Unitedway Corporation
碩士 === 國立臺灣大學 === 企業管理碩士專班 === 103 === Due to fierce competition and dramatic changes in the external business environment, many of the Taiwanese OEM and ODM companies that had enjoyed great successes in the past are now facing challenges in various aspects. Therefore, developing their Own Branding...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2015
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/40386938465911990700 |