Wealth Management - using six P to investigate customers’ loyalty and satisfaction
碩士 === 國立臺中科技大學 === 企業管理系碩士班 === 103 === In recent years, with the needs for wealth management, the competition among banks becomes intense. In order to differentiate market, bankers maintain customer relationships with consumers to outperform than their competitors. They focus on the development of...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/6467tc |