Study on Consumers’ Lifestyle Aesthetic, the Case of Eslite Stationery Specialty Store in Taipei

碩士 === 國立臺北教育大學 === 文化創意產業經營學系 === 103 === Even though technology improves year by year, stationery industries still take a big part in human’s society. To enhance the purchase intention, some stationery stores change the normal ways of selling or promoting stationery goods by only focus on the func...

Full description

Bibliographic Details
Main Authors: Yi-Ru Chen, 陳怡如
Other Authors: Yung-Teen Chiu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/91077617650664228396

Similar Items