An Analysis of Influence Factors of Maritime Marketing on Ship Management Company Base on Management Perspective

碩士 === 國立臺灣海洋大學 === 航運管理學系 === 103 === The ship management company (SMC) is an innovation to shift the ship management responsibility from shipowners to another one who does not have any equity of the ship. Now, SMC becomes more mature in Europe and America and also evolves the center of SMC. In ord...

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Bibliographic Details
Main Authors: Wang, Sih-Chun, 王思淳
Other Authors: Chung, Cheng-Chi
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/02255203088285487095