The Marketing Model of The Cultural and Creative Hotel for lifestyle industry- Case Studies of Amba Taipei Ximending and In Sky Hotel
碩士 === 國立臺灣師範大學 === 美術學系 === 103 === In the recent years, the domestic tourism industry has grown more vigorously than ever before. As of December 31, 2014, the number of legally registered hotels has reached 2,899. Different from traditional hotel Marketing model, the “Cultural and Creative Hotels”...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/a4cvma |