Personality or Environment: A Multilevel Study of Virtual Community Citizenship Behavior

碩士 === 國立清華大學 === 服務科學研究所 === 103 === The research motivated by situational strength theory and multilevel theory, proposing a cross-level model to examine whether virtual community citizenship behaviors (VCCBs) are affected by community members’ satisfaction, and if the effect moderated by other me...

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Bibliographic Details
Main Authors: Lin, Jeiwen, 林潔玟
Other Authors: 嚴秀茹
Format: Others
Language:en_US
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/64373091528073242880