A Study on Customer Satisfaction and Revisiting Willingness of the Kaohsiung Harbor Culture Fleet of Ships Applying Experiential Marketing

碩士 === 國立中山大學 === 公共事務管理研究所 === 103 === The first Taiwan International Boat Show held in May 2014 in Kaohsiung Exhibition Center. It received an enthusiastic response. Moreover, Kaohsiung has a unique potential for waterfront tourism development, and urges the birth of the &;quot; Kaohsiung Harb...

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Bibliographic Details
Main Authors: Yan-huei Li, 李妍慧
Other Authors: Chiung-Ting Chang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/96506775545208891234