IT - enabled Marketing Target Customers Innovation:A CHT Case Study
碩士 === 國立中山大學 === 高階經營碩士班 === 103 === After the government has allowed privatized telecom companies to operate in Taiwan, Telecom industry has gradually become a red ocean battleground. Due to the fact that the customer base is limited (the max number of customers is basically the whole human popul...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/jx537m |