Competition in E-Commerce: A Competitive Dynamics Perspective

碩士 === 國立中山大學 === 國際經營管理碩士學程 === 103 === This paper is an investigation into the dynamic nature of the e-commerce industry and the competitive relationships derived from the determination of a focal firm’s market commonality and resource similarity with a given rival firm. This theoretical investiga...

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Bibliographic Details
Main Authors: Thomas Jesse Harrison Allen, 艾力洋
Other Authors: Wei-Lun Chang
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/rbkh8v