The influence of advertisement style and involvement of bloggers on customers'' brand loyalty-case of cosmetic
碩士 === 國立中山大學 === 國際經營管理碩士學程 === 103 === Nowadays blogging is a trend that people search for different uses. Blog changed the form of one way communication to two way communication tool, it can provides information to customers while at the same time it can send information to consumers by suppliers...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/p9cn99 |