The Driving Force of Service Innovation and Innovation Types Affected Innovation Performance : The Perspective of Service Dominant Logic

博士 === 國立高雄第一科技大學 === 管理學院博士班 === 103 === Proposed service dominant logic, for nearly a decade continue to be discussed in the academic field, testing and application. About service innovation research topics in the field of marketing is being widely discussed. Recalling the past studies have found...

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Bibliographic Details
Main Authors: Chien-Lung Tseng, 曾建榮
Other Authors: Kuo-Kuang Chu
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/a94jf9