Relationship among Design Hotels' Thematic Image Design, Customer Experience, Value and Brand Equity
碩士 === 國立高雄餐旅大學 === 旅遊管理研究所 === 103 === With the rapidly growth in Taiwan tourism industry, the needs of hotel accommodations have increased since 2010. Moreover, the numbers of design hotels increase which have made the hospitality industry more competitive then before. Design hotels use unique har...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/27950374157090881853 |