A Study of Consumer Repurchase Intention to HTC Smartphones-A Perceived Value Perspective
碩士 === 國立東華大學 === 企業管理學系 === 103 === Nowadays, many smartphone brand manufacturers keep introducing new smart phones, of which the functionality and memory capacity are greatly improved. According to a market research firm – DisplaySearch, a research did during 2013Q1 – 2014Q3 showed the market shar...
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Format: | Others |
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2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/73245980814516613659 |