The Effect of Native Advertising on The Cultural and Creative Hotel

碩士 === 國立嘉義大學 === 行銷與觀光管理學系研究所 === 103 === In recent years, since the popularity of mobile devices, improving network infrastructure, allowing consumers changing lifestyle.Each person has one or more multimedia devices, that make company to adjust their advertising strategy of constant innovation, &...

Full description

Bibliographic Details
Main Author: 呂姿儀
Other Authors: 蕭至惠
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/35513543499770544661