The Influence of the Location-based Service on Purchase Intention at the Coffee Chain Store - The Case of Taipei City Residents
碩士 === 國立交通大學 === 管理科學系所 === 103 === With the development of smart phone and mobile internet, people has changed the way to acquire information. The development promotes the applied field of location-based services more extensively. In the generation of information explosion, people usually spend to...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/99zfv4 |