The Delineation of Consumer Group Profiles through-A Case Study of Lifestyle Brand

碩士 === 國立成功大學 === 創意產業設計研究所 === 103 === In recent years, style has become an important basis for shaping the way of personal life, and we also see various Lifestyle Brands popping up. Such trends have prompted all kinds of Lifestyle Brand retail stores, playing an essential role on interacting betwe...

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Bibliographic Details
Main Authors: Yin-HsuanLin, 林穎瑄
Other Authors: Yi Sheng Goh
Format: Others
Language:en_US
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/begeq8