The Impact of Corporate Image, Perceived Value, and Service Quality towards Customer Satisfaction and Loyalty of Women Fitness Centers- A Case Study of the Curves Fitness Centers

碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 103 === SUMMARY The research focuses on users of Curves Fitness to discuss the correlation among corporate Image, perceived value, service quality ,customer satisfaction ,and customer loyalty. It took questionnaire survey from users of various age groups, and o...

Full description

Bibliographic Details
Main Authors: Mei-ShenLin, 林美仙
Other Authors: Feng-Gang Ju
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/f7wnj8