An Application of Conjoint Analysis to The Optimal Combination of Consumers Attribute Preference — A Case Study of The Bed & Breakfast Industry in Taiwan
碩士 === 國立成功大學 === 企業管理學系 === 103 === In recent years, the domestic people in Taiwan have paid more attention on leisure and tourism related industries. Besides, Taiwan government strongly introduces the local landscapes to foreign tourists. Furthermore, the department of tourism bureau has modified...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/58md6u |