The research on Participation Motivation and Integrated Marketing of Female Marathon Runners
碩士 === 國立勤益科技大學 === 企業管理系 === 103 === The developing society has seen modern people become wealthier, and in coherence with such expansion is the importance of personal, leisurely activities. With the booming of marathon's popularity, there is currently an increasing trend of females participat...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/06756936385889271003 |